Online Video Ministry Tip: Content For Your Ministry Video

So you are ready to start your online video ministry marketing strategy for your book, ministry, or church, but you think to yourself: "What am I going to say?"

The key to a successful online video ministry marketing strategy is NOT to sell or convince you have the best ministry or book in your videos, but to share valuable content, inspiration, and help.

(Click on camera to the right to order or check latest prices from Amazon.)

Yes, share. As you share information in each video, you are creating value. You can't get away from this simple fact in regards to what viewers are most likely thinking when they watch your videos. Basically, it's as simple as this: "What's in it for me!"

If you've been involved with any online marketing in your business or ministry marketing at all you, know the phrase "Content is King"!

You may also know the truth of this statement, one of which I can still hear from a Christian mentor's voice, Dani Johnson, where she says,

"The marketplace pays for value. Your value is your skill!"

So, what is your skill? What trade or talent do you excel in? What gifts has God anointed you?

I know I have seen some powerful online video ministry from Christians who can write beautifully, in poems or blogs. They take these poems, put them to music and pictures, and then create a video slide show. It's one powerful expression of ministry with video.

You can view an example of this from Gail Renee of Poetic Expressions by clicking here.

Firebrand Video Ministry Example

My husband and I, at FirebrandMinistry.com, do this with a basic teaching and preaching program called, "God and Coffee"-10 Minutes With The Word Of God."

I set up my Kodak ZI8, that has a mic port, and shoot my husband's video ministry program making sure I have a good three point lighting technique. Good sound and audio definitely helps.

Here is one of our latest videos from Firebrand Video Ministry:

One Simple Video Tip For Content Creation

You may have a book or Christian music cd your are trying to sell. Or maybe you have a business product or service. Think of your top five frequently asked questions and answer them...while looking into the camera!.

One of my questions my clients, who want to know more about ministry marketing, ask me is "Why use video?"

So I turn my camera on...looking into the lense and answer:"Why use video online with your marketing? Well if you look at the fact 60% of all traffic is video. And the fact that YouTube is the Fourth largest search engine and 26 BILLION videos are watched per month in the United States alone....And the simple fact that online videos is the single highest leverage too you can use to build your business or ministry promotion.... its obvious video is marketing tool you need in your arsenal."

You may get asked questions about your healing ministry, your Christian school, your evangelistic crusades. Answer the questions and watch how easy it becomes to create content.

Do you preach? Try sharing a short message (under 10 minutes) that will encourage someone. Check out one of my YouTube channels I set up for sharing short messages!

So get your little video camera, like a Flip, and stretch it out arms length from yourself and talk away into the camera. Share your knowledge. Share your heart. Share your message. Share your anointing! You can begin YOUR video ministry today.

Answer those questions, preach a message, and you are on your way to some great content.

It really is as simple as that.

Free Video Series: "7 Online Video Ministry Tips" Available

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